In all endeavors, one of Sondra’s key strengths is her ability to present complex issues in a simple, straightforward way that establishes a personal connection with the audience and drives key points home.
In 2019, Sondra collaborated closely with Austin communications guru Jeff Hahn on Breaking Bad News, providing in-depth research, writing, and editing for his book about crisis communications in the food industry. In 2016, she worked with legendary Texas trial lawyer David Perry to develop Things I Want to Tell You, a deeply personal memoir to his grandchildren. In 2014 and 2015, Sondra edited a book about birth injuries for the renowned Baltimore trial attorney, Howard Janet. In 2000, she coauthored Start With A Laugh with the late Liz Carpenter, former press secretary to Lady Bird Johnson.
Before establishing Paradigm/Shift, Williamson was a writer and public relations consultant on the staff of Bill Miller, cofounder of HillCo Partners.
